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Store Builder (eCommerce)

Status: coming soon. Stores are a planned Work type, telegraphed today by the Store chip on the create surface. The Mission → Idea → Work → Agents model below is live; the storefront generator and commerce integrations are on the roadmap. This page describes where it's going.

A Store is a Work whose output is a working storefront — products, copy, categories, checkout — built from a commerce template and then kept running by your Agents. The point isn't to hand you an empty shop. It's to research the catalog, write the product copy, populate the storefront, and keep optimizing it on a schedule. An AI workforce that's built to act on your business, not just advise it.

How a Store fits the model​

A Store is the same lifecycle as any other Work, pointed at commerce:

You can start a Store directly when you know exactly what you want, or let a Mission propose it as one of several Works needed for a bigger commerce goal.

Storefront templates and backends​

A Store is a Work of type "Store" — you choose how it's built:

  • Many storefront templates — pick from a catalog of eCommerce templates, or bring your own Custom template.
  • The backend you choose — a self-hostable open-source commerce backend deployed for you, Shopify, or your own — connected through deployment plugins, so you're never locked to one commerce stack.
  • Grow it over time — start small and let the Store expand its catalog, content, and experiments as it runs, the same way any Work keeps improving.

What the Store builder is planned to do​

  • Research the catalog — find products, suppliers, and pricing signals relevant to the store's niche, with sources recorded in the Knowledge Base.
  • Write the storefront — product titles, descriptions, category pages, collection copy, and SEO metadata, on-brand via your KB.
  • Populate and maintain inventory — add new products as they're found, refresh descriptions, retire dead listings, keep stock data current.
  • Run experiments — propose and track A/B tests on copy, layout, and merchandising in an experiment notebook, so the storefront keeps improving on evidence, not guesses.
  • Connect commerce + payments — integrate storefront and checkout through provider plugins (planned: Stripe and other payment/commerce providers).
  • Operate 24/7 — once live, the Store keeps refreshing content and acting on its own under your budgets and guardrails. See Autonomous Operation.

Agents for a Store​

A Store can be staffed like a small commerce team: a Merchandiser Agent that curates the catalog, a Copywriter Agent that keeps product pages sharp, an Analyst Agent that reads experiment results and proposes the next test. They coordinate through tasks, all scoped to the Store Work. See Agents.

You own the store​

As with every Work, the storefront's code and content live in your Git repository and deploy to your target. Nothing about your catalog, copy, or configuration is locked into the platform.

See also​